Bowling Green, KY


Beaver 96.7 (Country)


WUHU 107 (Hot AC-107.1)


WLYE-Willie 94.1 & 102.3 + 98.5 (Classic Country)


94.5fm 1340am (Oldies)

The Forever Communications’ Bowling Green brands have consistently been the market leaders. Our stations proudly serve Bowling Green and the entire Southern Kentucky region. These dynamic brands also share a combined website in and the FREE Radio SOKY app.


For advertising inquiries, please CLICK HERE.


WBVR-The Beaver is Southern Kentucky’s leading country station. With the perfect mix of country stars, dynamic on-air personalities and community involvement, The Beaver is a proven advertising outlet.


Call Letters: WBVR
Genre: Country
Key Demo: Adults 25-54
Power: 45,000 Watts


Core Artists: Thomas Rett, Chris Young, Chris Janson, Florida Georgia Line, Carrie Underwood, Jake Owen, Dierks Bentley, Jason Aldean, Miranda Lambert and many others.


South Central Kentucky knows – WUHU is the only place to hear contemporary hit music. Music and current events speak to the audience and keep listeners listening longer – if they’re listening – they hear commercials and they respond.



Call Letters: WUHU
Genre: Hot Adult Contemporary
Key Demo: Adults
Power: 50,000 Watts


Core Artists: Taylor Swift, Drake, Ed Sheeran, DJ Khaled, Justin Bieber, Justin Timberlake, Bruno Mars, Cardi B and many others.


WLYE-Willie 94.1 is proud to be Bowling Green & Glasgow’s Real Country station. The audience for Willie is extremely passionate with the average online listening session totaling 58 minutes.

Call Letters: WLYE | WLLI
Genre: Classic Country
Key Demo: Adults 35-64
Power: 4,500 Watts

Core Artists: Waylon Jennings, Willie Nelson, Reba McEntire, Alan Jackson, Garth Brooks, Alabama, George Strait, Brooks & Dunn and many more


Let’s work together on your marketing plan! With top performing radio stations and a robust digital marketing menu, our team will work with you to craft an effective advertising plan. Please complete the form below, and we’ll reach out to you!